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Meal kits aren’t exactly a new food trend in Canada, but with some relatively recent industry shakeups like HelloFresh Canada buying Chef’s Plate and Metro partnering with Miss Fresh, consumers and foodies are keeping a close watch to see what new offerings come to our plates. If you don’t know anything about meal kits – don’t worry – I was in your shoes about a month ago. A meal kit is a box that comes with the basic ingredients and instructions to make a meal. They are mark

We recently wrote an article titled “Meat Demand is changing but its not because of the vegans.”. Our primary point was that there are many Canadians who are eating less meat overall, but still some eating meat – flexitarians. I often hear complaints that the vegans are the ones driving this reduction. We just wanted to make the point that focusing on vegans (and vegetarians) misses the point somewhat and overlooks the real driver of reduced meat consumption. We did suggest t

Vegans and vegetarians have been getting considerable attention. The move to increasingly plant-based diets was reinforced by the newly released Canada Food Guide. The change in Canadian meat consumption is real but the truth is likely that it’s not due to vegans or vegetarians. The reasons are many (and we have an upcoming blog post that outlines them) but increasing number of vegans and vegetarians are an important contributor. The percentage of vegans and vegetarians in Ca

A piece that my colleagues Alfons Weersink, Aaron De Laporte, Liam Kelly and I published on the Conversation on February 12th, 2019. Food continues to find its way into the consciousness of Canadians. It’s in our news feed, on our television screens and, more and more, part of our day-to-day conversations. The challenge is to separate the fact from the fiction, the ephemeral from the soon-to-be everyday. The University of Guelph’s newest Food Focus Trends Report highlights si